A full-service retention and lifecycle partner for eCommerce brands that's sent over 500 million emails and generated $50M+ for 120+ brands. We build across all three stages of The ACR Model – acquisition, conversion, retention – with email, SMS, direct mail, loyalty and popups running as one system.
Attributed across email, SMS, direct mail, loyalty and popups
From startups to eight-figure DTC and retail
Written, designed, segmented and scheduled
In-house and agency-side, across ecommerce email and SMS
Supplements, apparel, home, beauty, food, jewelry and more
Discover how our strategies have driven real results and significant growth for our clients.
Here's what they have to say about working with us:
“This is quality work. A lot of other people talk, but it seems like they don’t have an idea of what they’re really talking about. [The audit] provided a lot of actionable insights that we could get started on and helped refine our email strategy. It’s a solid framework that I still continue to revisit 9 months later.”
“I would recommend Matt to any Ecommerce business struggling to get their email marketing function established. Matt was able to come in and hit the ground running with the guidance and brand assets we were able to equip him with. We greatly appreciated the expertise he brought to the table and the willingness to share wins from other clients of his that could be applied to our business and case.”
The engagement is live and the results are written up in the case study. A named quote from the client still needs to be requested.
The engagement is live and the results are written up in the case study. A named quote from the client still needs to be requested.
Where most partners specialize in one channel, The Kaizen Blitz can run your whole owned media stack – email, SMS, capture, loyalty, subscriptions, reviews, direct mail – as one system so you can get back to running the business while we do what we do best.
Every owned channel your customer touches, managed as one system – email, SMS, capture, loyalty, subscriptions, direct mail and post-purchase, planned and executed together rather than in isolation.
For brands that want one team accountable for retention revenue.
The channel most brands mean when they say retention – planned, built, sent and optimized.
For teams who have execution covered and need the plan. We set the direction across the whole customer lifecycle; your people run it.
Not sure which of the three above is right for you? Let's start with one of our audits below to see what might be best for your brand.
We examine the owned channels you want help with – email, SMS, popups, loyalty, subscriptions – and come back with where you're losing revenue, what to fix first, and how to resource it.
We map every touchpoint a customer hits across all your owned channels, score it against the ACR Model, and hand back the roadmap – what to fix, in what order, and the KPIs to hit.
Everyone's business is different. Where most programs are built around conversion, we audit and build against three main stages of the customer journey – acquisition, conversion, retention – so we can identify what's bottlenecking your business' growth and use your Owned Media Channels to close that gap.
Converting more of the traffic you're already paying for.
You're spending a fortune on paid ads, creative, SEO, etc... and people are leaving your site without capturing their data.
More prospects converted to customers YoY
Mazimizing revenue, conversion rate, and overall monthly cash flow.
You've built up a list of customers and prospects, but it's being under-monetized.
from flows in 90 days
Getting customers to pay more or buy more often.
You spent everything acquiring the first order, but forgot about all the profit that could be made in the 2nd and beyond.
30-day customer lifetime value
Depends on what you need. We'll walk through pricing in more detail on the call once we understand your list and goals. We generally start with a focused 30-90 day sprint as a one-time fee (ranging from $1,500 to $6,000), then an optional monthly retainer. The call itself is completely free, with zero obligation.
We treat email as performance marketing, so you should expect a return after discounts, expenses and our fee. If you do not see positive ROI, we keep working until you do at no extra cost.
No. Everything's month-to-month. If you want out, give us 14 days' written notice before your next billing cycle. We'll wrap up active work, document everything we built, and hand it over. If you would rather pay less, three months upfront takes 10% off.
List growth moves in the first two weeks. Core flows are live and generating by month two. By month three, email and SMS should be driving 35–50% of total revenue. Any agency promising you a specific dollar figure before seeing your account is guessing.
We're not for everyone. We primarily work with DTC brands doing $1M+/year that are growing and are running paid media (Meta, Google, TikTok). We've worked across 13+ industries — supplements, cookware, jewelry, you name it.
If you're pre-launch, want to micromanage every little detail, or you're not ready to get started in the next 60 days, then we're not the agency for you.
We execute. Strategy, copy, design, build, send, report – all of it, inside your account. And you're not getting handed to a junior after the sales call. The same small team that scopes your account runs it, and Matt's in every client Slack channel.
Usually not. Plenty of clients come to us with an in-house marketer or another agency already in the account. We either take the channel off their plate entirely, provide support on pieces they don't have capacity for, or provide strategic direction that's beyond their scope of work. Sometimes we'll just tell you to keep what you've got.
No. Klaviyo's where we spend most of our time, but we work in Omnisend, Braze, Postscript, PostPilot, and similar ESPs too. If you're on something else and want to move, migration is one of our project services.
We'll find where revenue is leaking and the opportunities worth going after first – ranked by impact and effort.
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